SWOT analysis of ICO (ITO) project

Assessment of strengths and weaknesses, opportunities and threats to the external environment

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Project concept
Business model
The tech
Project support
Media Environment

Average score

5.4 / 7.0
Soft cap
5,000,000 USD
Hard cap
50,000,000 USD


The team has studied the competitive landscape and described the project's competitive advantages
Blockchain technology is necessary for the project
The team described in detail the business model of the project
There is a clear roadmap
There is a detailed financial plan
Dispersal of funds is regulated
The issuance of tokens is limited
The legal structure of the company is transparent
The project is popular on social networks and in thematic communities
The project is widely discussed on blockchain news resources
The founders and leaders of the project are recognized professionals in their fields and in the blockchain industry
The project team has extensive experience and a strong track record
The project has a strong advisory board
The project’s partners are large and well-known
The team has a working product
The project founders have experience of implementing a successful business in the project field
The source code of the project is published on GitHub.



Expansion of the market / Creating a new market niche
Increasing demand for the company's product
The growth of the token exchange rate in the medium and long term
Increased demand for tokens from ecosystem participants
Activity in the legal field of securities market regulators
Activities in the legal field of contractual relations
The project activities are carried out with the fulfillment of the requirements for the processing and storage of personal data
AML Activities
High level of the company's influence on the market
Activities in the legal field of entrepreneurship and tax payments


Recommendations for the project

High-priority tasks

More information is required

  • about large VC investors in the project
  • about the safety audit of the smart contract

Medium-priority tasks

  • Detail the description of the business model
  • Finalize the financial plan
  • Increase activity on blockchain news resources
  • Attract more specialists with extensive experience and competencies to the team, that are not present among other team members
  • Establish additional partnerships with large and well-known companies
  • Increase the functional readiness of the product
  • Cooperate with additional experts with experience in implementing a successful business in the project field
  • Increase the functional readiness of the platform's source code
  • Identify additional problems and market needs
  • Improve the mechanism for protecting tokens against devaluation
  • Eliminate minor violations of securities market legislation
  • Eliminate minor violations of the legislation in financial regulation and AML
  • Improve the competitive advantages of the product and project
The results of SWOT analysis express the views of DigRate and does not constitute a statement of fact or recommendation to buy, hold, or sell these or any other assets, or make investment decisions. This information may be distributed without the prior consent of DigRate, but must contain links to www.digrate.com